The Right Formula Is the First Step to a Profitable Cosmetics Brand
Every lip gloss formula feels, performs, and positions differently in the market. At Sindebella, we help you understand each formulation clearly — so you can choose products that align with your market, budget, and brand vision.
Instead of spending years and money on trial and error, you get: Proven formulations, Clear performance explanations, Real market-tested feedback.
This means faster decisions, lower risk, and a stronger foundation for your brand.
Let Us Start!
Option 1: Start by Exploring Our Ready Formula
Our ready-to-use SIX different formulas are ideal for brands testing the market or launching their first product line. You can compare different lip gloss options before deciding on your next step.
Shimmer 3D Hydro Lip Gloss
Vegan, Cruelty-Free, Free of Gluten, Alcohol, Parabens, and Latex.
FDA Registered Formula
Texture: Soft and buttery texture that glides on effortlessly. They offer a diamond shimmer finish.
The finishes: Glossy
Time for setting: Not a dry formula
Feeling on lip: Non- sticky | Long-lasting
Flavor: Candy or strawberry
Feature: Moisturizing | Lightweight feel | Buildable coverage | Make your lips look fuller
98% said it gives the lips a beautiful shine.
90% said it is lightweight and non-sticky, and the color is gorgeous.
80% said it keeps them moisturized all day long.
Cons:
8% said it felt sticky and uncomfortable on the lips.
15% said it looked different on the lips than in the tube.
17% said it doesn't have long-lasting effects.
*The statistical data used comes from over 100 customers and users who have purchased our formula.
Rich Color Hydro Lip Gloss
Vegan, Cruelty-Free, Free of Gluten, Alcohol, Parabens, and Latex.
FDA Registered Formula
Texture: Creamy and smooth, providing a comfortable and lightweight feel to the lips.
The finishes: a glossy and lustrous virant color look.
Time for setting: Not a dry formula
Feeling on lip: Slight sticky
Flavor: Candy or strawberry
Feature:Pigment-rich | Moisturizing | Transfer-resistant | Lightweight
95% said the shades were bold and beautiful
89% said it is so pigmented, and it lasts for hours.
80% said it keeps them moisturized all day long.
Cons:
10% said it felt sticky and uncomfortable on lips.
15% said it looked different on the lips than in the tube.
20% said it doesn't have long-lasting effects.
*The statistical data used comes from over 100 customers and users who have purchased our formula.
3D Hydro Reviver Lip Gloss Serum
Vegan, Cruelty-Free, Free of Gluten, Alcohol, Parabens, and Latex.
FDA Registered Formula
Texture: Gel to oil-like texture and smooth, providing a comfortable and ultra-lightweight feel to the lips.
The finishes: Glossy, Natural, and Subtle look
Time for setting: Not a dry formula
Feeling on lip: No sticky
Flavor: Fresh Tea tree
Feature: Non-overpowering | Low color saturation | Moisturizing
95% said it was comfortable to wear.
94% said it provide natural, subtle look.
89% said it keeps them moisturized all day long.
Cons:
13% said it dries fast, not last a long time.
15% said it was more like completely transparent.
*The statistical data used comes from over 100 customers and users who have purchased our formula.
Diamond Shine Hydrating Lip Gloss
Vegan, Cruelty-Free, Free of Gluten, Alcohol, Parabens, and Latex.
FDA Registered Formula
Texture: Creamy and smooth, providing a comfortable and lightweight feel to the lips.
The finishes: a glossy look.
Time for setting: Not a dry formula
Feeling on lip: Non-sticky
Flavor: Various scent
Feature: Moisturizing | Glossy | Lightweight
95% said the shades were bold and beautiful
89% said it is so pigmented and it lasts for hours.
80% said it keeps them moisturized all day long.
Cons:
10% said it felt sticky and uncomfortable on the lips.
15% said it looked different on the lips than in the tube.
20% said it doesn't have long-lasting effects.
*The statistical data used comes from over 100 customers and users who have purchased our formula.
Moisturizing Tinted Lip Gloss
Vegan, Cruelty-Free, Free of Gluten, Alcohol, Parabens, and Latex.
FDA Registered Formula
Texture: balm to gloss-like texture and smooth, providing a comfortable and ultra-lightweight feel to the lips.
The finishes: Glossy, Natural, and Subtle look
Time for setting: Not a dry formula
Feeling on lip: No sticky
Flavor: Fresh Tea tree
Feature: Non-overpowering | Low color saturation | Moisturizing
95% said it was comfortable to wear.
94% said it provide natural, subtle look.
89% said it keeps them moisturized all day long.
Cons:
13% said it dries fast, not last a long time.
15% said it was more like completely transparent.
*The statistical data used comes from over 100 customers and users who have purchased our formula.
Super lustrous gloss
Vegan, Cruelty-Free, Free of Gluten, Alcohol, Parabens, and Latex.
FDA Registered Formula
Texture: Rich creamy texture and thick that glides on effortlessly. They offer intense pigmentation.
The finishes:Metallichigh shiny
Time for setting: Not dry formula
Feeling on lip:Slight thick & sticky
Flavor:Candy or strawberry
Feature: High-pigmented | High shine | Make the lip looks fuller
90% said it beautiful metallic shimmer for the lip.
Cons:
15% said it felt sticky and uncomfortable on lips.
18% said it looked different on the lips than in the tube.
20% said it doesn't have long-lasting effects.
*The statistical data used comes from over 100 customers and users who have purchased our formula.
MOQ From 500 | Fast Production 3-4 Weeks | Less Development Risk
Support White Label & Private Label
Shimmer Luxury 3D Hydra Lip Gloss | FDA Registered Formula
Regular price
$19.00
Luxury High Shine Hydrating Lip Gloss
Regular price
$13.00
3D Hydro Plumping Long-lasting Reviver Lip Gloss Serum
Regular price
$19.00
Rich Color Long-lasting 3D Hydra Lip Gloss | FDA Registered Formula
Regular price
$9.90
Moisturizing Tinted Lip Gloss Blam | FDA Registered Formula
Sale price
$2.80
Regular price
$4.00
Super lustrous Liquid Lustre | FDA Registered Formula
Regular price
$0.00
Option 2: Develop A Custom Formula
MOQ 1000-5000 per formula · Full customization · Long-term branding
Custom formulation is designed for brands with clear positioning, defined requirements, and production planning. 👉 Not suitable for small test orders
Watery Lip Tinted Gloss
Long-lasting lip tint gloss, combining the glow of lip gloss with the long-lasting pigment of a lip tint.
- What Makes It Different* Tint Gloss with a watery liquid texture
* Long-lasting glow
- MOQ: 2000 per shade
- Texture & Finish: Glow, stain, liquid
- Coverage★★★☆☆
- Viscosity★★★☆☆
* Squalane
* Jojoba Oil
* Olive Oil
Lip Gloss Balm
A glass shine formula that cushions the lips while lasting all day long.
- What Makes It DifferentㆍFeartherlight texture allows for gloss to adhere comfortably onto lips. Light and blendable - works perfectly for overlining lips.
- MOQ: 1000 per shade
- Texture & Finish: High Shine, Glow
- Coverage: Light
- Viscosity: Low
- *Collagen
- * Peptides
- * Vitamin E
- * Shea Butter
Jelly Balm Gloss
This jelly balm adds a splash of color, shine, and volume to the lips- naturally, without overdoing it.
- What Makes It DifferentㆍA glossy lipstick that provides long-lasting shine and hydration. ㆍSheer color that builds with every swipe.
ㆍA jelly- like, non-sticky formulation that hugs the lips comfortably, while providing a tinge of color.
- MOQ: 5000 per shade
- Texture & Finish: Glow, Gloss
- Coverage: Medium
- Viscosity: High
* Sunflower Oil
* Coconut Oil
* Avocado Oil
* Vitamin C
Shimmer Lip Oil
This shimmer Lip Oil contains nutritious actives and pearls for both nutrition and gloss without stickiness to create shiny and brilliant lips.
- MOQ: 1000 per shade
- Texture & Finish:Super glossy, Pearl, Shiny, Volume, Moisturizing, Nourish, Natural color
- Coverage☆☆☆☆☆
- Viscosity★★☆☆☆
* Mica
* Olive Oil
* Almond Oil
* Vitamin E
Collagen Plumping Lip Oil
A lip oil that protects and enhances the lips, bringing out their natural color.
- What Makes It Different ㆍLip oil that pamper lips with nutrients, while providing a glass-like shine.
ㆍA non-sticky, non-greasy hybrid formulation of lip oil and lip gloss
- MOQ: 3000 per shade
- Texture & Finish: glossy, glowy
- Coverage: Light
- Viscosity: Low
* Collagen
* Hyaluronic Acid
* Shea Butter
* Jojoba Oil
Tinted Lip Oil
Lip oil that instantly creates glossy and plump lips with natural color and flavor. With a oil/gloss hybrid texture, it hydrates and nourishes the lips without feeling sticky or greasy.
What Makes It Different* Oil/gloss hybrid texture
* Glossy and plump lips
* Non-sticky and Non-greasy * Natural color and flavor
- MOQ: 1000 per shade
Texture & Finish Super glossy, Shiny, Volume, Moisturizing, Nourish, Natural color
- Coverage★☆☆☆☆
- Viscosity★★★☆☆
* Shea Butter Oil
* Avocado Oil
* Vitamin E
* Jojoba Oil
Build Brand Identity with Custom Packaging
MOQ 10,000 per design | Custom molds supported | Designed for long-term branding
What You Need To Know?
These questions help you quickly understand whether our services are the right fit for your brand stage and goals.
A: Each formula is designed for a different market position, budget level, and brand goal.
If you’re just testing the market, we recommend starting with our proven ready- to-go formulas.
If you’re building a long-term brand with clear differentiation, custom formulation is more suitable.
👉 Not sure yet? That usually means you should start simple.
A: Yes, we can produce the products according to your formulation. However, before we start bulk production, there are some important notes to consider:
1. Please ensure that the formulation is workable and stable. It should be a formula developed by a formal cosmetic formulator and proven to be safe for the skin. If the formulation is based on your ideas and has not been tested in a laboratory, we will need to develop a new formula based on your formulation and conduct tests to assess its effectiveness and stability.
Please note that there will be a cost associated with the formula development.
2. For new formulas, the minimum order quantity is higher than our standard formula.
Minimum quantityrequired is 3000 pieces per product per packaging style.
Minimum quantityrequired different shades, the minimum quantity is 1000 pieces per product.
Please keep these points in mind when considering bulk production based on your formulation.
👉 If you want to start from small batch, white-label options are usually more efficient.
A: White label formulas: MOQ 100+, ideal for new brands.
Private label formulas: MOQ 500+, ideal for new brands
Custom / lab-developed formulas: typically 1,000–5,000+ units per shade
👉 Custom work is not designed for small test orders.
Ans: Samples are available for stock products with our design,full-sized products, and you can mix colors. Samples will be sent out after we get your payment and confirmation for the colors you want.
👉 Samples are charged.
Absolutely! We offer comprehensive packaging solutions, including design consultation, custom molds, printing, and labeling services. Our design team can help bring your brand vision to life with premium packaging options.
👉 The service is paid.
A: Most of our formulas are 100% vegan. Some ingredients may be suitable for Vegans while others may not be.
There can also be a slight difference of opinion amongst Vegan consumers. The ingredients are on each box, so they can easily be shared with Vegan consumers and staff to allow them to make the decision that is best for them.
You can ask us to give further information on the products.